Production Assistant (or PA) is an entry-level position in the world of television and film production. The job does not typically necessitate any prior knowledge or experience, which makes it a great way for aspiring members of production crew to get their foot in the door and start amassing some […]
Author: Nick
YES, We’re Open! “Small Businesses”
Keep the Open signs up in your community “Guerrilla warfare describes the small but impactful tactics used by small forces to overcome the occupation of larger forces. Small businesses everywhere are in a war against the pandemic” Says small business owner Darryl Parker of Warner, NH. Darryl was recently faced […]
Webcam Solution – Canon EOS Webcam Utility
Webcams can be hard to come by these days, whether out of stock or due to price gouging on the web. Canon has developed a beta version of an EOS application (utility) that allows the use of certain Canon cameras as a webcam. The software is designed and supported for […]
Promoting Your Marketing Video
So you’ve got your new marketing video and you’re ready to start reaping the benefits of audience engagement, right? Actually it has just begun. As important as producing a high quality marketing video is promoting that video to get the engagement, promotion and views you’re looking for. January 2019 TechCrunch […]
Is A Teleprompter is Necessary for Your Video
In this article we will discuss when using a teleprompter when creating marketing a video for your business is necessary. A teleprompter can help you deliver consistent takes, and a well delivered, precise message. It can used for promo, marketing, announcement or even instructional video content. Teleprompter 101 Before we […]
Create Great Social Media Video Using a Phone
So you’ve been tasked with creating a short video clip for your business using your phone. While social media services like Instagram, Facebook, YouTube and Snapchat makes it easy to share your business’ videos with the world and retain all the quality your cell phone can offer… it is up […]
Green Screen Guide for Your Business
In this article, we will give you the best practices and a easy to follow guide when planning or considering green screen for you business’ video. Green screen is a visual effect that can take your story just about anywhere. When filming with a green screen background, you can replace […]
YouTube SEO Help Viewers Find Your Video
With research showing videos are driving more and more engagement, it’s important you dial in your YouTube Search Engine Optimization (SEO) to help viewers find your video. YouTube is the number two search engine after Google, so the potential is there to gain the views and engagement you’re looking for. […]
The Impact of a Promo Video – Case Study
In this article, we will review how a promo video impacted the registration for The Irreverent Road Ride. A small bicycle event held on unused gravel and carriage roads in Vermont. It’s long, it’s hard, it’s Irreverent. This article will review the web traffic and registration (sales) for the event […]
What’s it Going To Cost You?
I got a call from someone that wanted to rent a piece of my gear. I asked if they could supply a certificate of insurance (COI) for the rental. They said they do not have insurance because they don’t shoot enough to warrant it. Let me clarify, they appear to […]