We get the opportunity to work with a lot of wonderful non-profits & help them share their story & grow their outreach. With a new year comes new opportunities, so we wanted to share some ways video can help a non-profit achieve their goals. By creating engaging & compelling videos, non-profits can raise awareness of their cause, attract donors & volunteers, & drive engagement with their audience.
Marketing
YES, We’re Open! “Small Businesses”
Keep the Open signs up in your community “Guerrilla warfare describes the small but impactful tactics used by small forces to overcome the occupation of larger forces. Small businesses everywhere are in a war against the pandemic” Says small business owner Darryl Parker of Warner, NH. Darryl was recently faced […]
Endless Content from 1 Marketing Video
Now that you have a fantastic marketing video, how can you get the most out of it? There’s much more that can be done besides posting it and forgetting about it. By reusing bits and pieces of this new video, you can maximize on your investment, save money and create […]
Stay on Top of Video Marketing Trends
The explosion of online video is one of the biggest changes affecting video marketing today. Numerous studies have estimated that over 80% of all internet traffic will be video-related by 2021. On every platform, video is on the rise in a big way. Here are some of the top video […]
What Type of Marketing Video Do You Need?
Before starting the process of video creation or production, the very first thing you need to ask yourself is – what is the goal of this video? What kind of information are you hoping people take away from it? And then you will be able to answer, what type of […]
Promoting Your Marketing Video
So you’ve got your new marketing video and you’re ready to start reaping the benefits of audience engagement, right? Actually it has just begun. As important as producing a high quality marketing video is promoting that video to get the engagement, promotion and views you’re looking for. January 2019 TechCrunch […]
Optimizing Video For Social Media
Before you post a video / video ad to social media, it’s important to recognize that it could appear to your audience in a vast variety of formats depending on how they will access it, and where they will be viewing it from. From phones to computers, news feeds, message […]
Create Great Social Media Video Using a Phone
So you’ve been tasked with creating a short video clip for your business using your phone. While social media services like Instagram, Facebook, YouTube and Snapchat makes it easy to share your business’ videos with the world and retain all the quality your cell phone can offer… it is up […]
YouTube SEO Help Viewers Find Your Video
With research showing videos are driving more and more engagement, it’s important you dial in your YouTube Search Engine Optimization (SEO) to help viewers find your video. YouTube is the number two search engine after Google, so the potential is there to gain the views and engagement you’re looking for. […]
The Impact of a Promo Video – Case Study
In this article, we will review how a promo video impacted the registration for The Irreverent Road Ride. A small bicycle event held on unused gravel and carriage roads in Vermont. It’s long, it’s hard, it’s Irreverent. This article will review the web traffic and registration (sales) for the event […]