Production Assistant (or PA) is an entry-level position in the world of television and film production. The job does not typically necessitate any prior knowledge or experience, which makes it a great way for aspiring members of production crew to get their foot in the door and start amassing some […]
Now that you have a fantastic marketing video, how can you get the most out of it? There’s much more that can be done besides posting it and forgetting about it. By reusing bits and pieces of this new video, you can maximize on your investment, save money and create […]
As a business, you may not always have a lot of money to spend, and when starting to think about creating video content, a low-cost freelancer can seem promising if you are trying to work under a budget. Before you go down that road however, it’s important to consider a […]
Before starting the process of video creation or production, the very first thing you need to ask yourself is – what is the goal of this video? What kind of information are you hoping people take away from it? And then you will be able to answer, what type of […]
What is Described Video and Why Do I Need It? Described Video (DV), the sister to closed captions, is a narrated description of visual elements (typically during natural pauses in dialogue) such as surroundings, costumes, facial expressions and actions that enable a blind or low-vision audience to create a mental […]
Is your content inclusive and accessible to the maximum audience possible? Captioning and Subtitling your videos is an easy, effective way to cover all your bases. Simply put, captions are a transcription of dialogue and sounds displayed on the bottom of the screen during TV shows, movies and other video […]
In this article we will discuss when using a teleprompter when creating marketing a video for your business is necessary. A teleprompter can help you deliver consistent takes, and a well delivered, precise message. It can used for promo, marketing, announcement or even instructional video content. Teleprompter 101 Before we […]
In this article, we will give you the best practices and a easy to follow guide when planning or considering green screen for you business’ video. Green screen is a visual effect that can take your story just about anywhere. When filming with a green screen background, you can replace […]
I got a call from someone that wanted to rent a piece of my gear. I asked if they could supply a certificate of insurance (COI) for the rental. They said they do not have insurance because they don’t shoot enough to warrant it. Let me clarify, they appear to […]